General Coaching

Looking for guidance, brainstorming, or ongoing support? General Coaching gives you a dedicated space to think through your next steps with an experienced author and editor.

Is this service right for you?

At its core, General Coaching answers one simple question: Who do I talk to when I need guidance?

Whether you're navigating publishing decisions, brainstorming ideas, working through creative blocks, or simply want an experienced sounding board, these sessions are designed to provide guidance wherever you are in your writing journey.

Note: This is an open, client-led session—if you’re looking for focused, in-depth story analysis, the Story Strategy Session may be a better fit.

Our expertise, cost, and turnaround time

Genres:
Most fiction and non-fiction genres

Cost:

$50 per hour

What we can cover:

General questions about writing, editing, or publishing
Brainstorming ideas or story concepts
Writing habits and creative workflow
Author career planning
Marketing direction and next steps after publishing
Talking through challenges or creative block

What you'll receive:

60-minute Zoom session (recorded at author's request)
A supportive, collaborative conversation tailored to your needs
Verbal guidance, suggestions, and brainstorming support
Optional notes during the session (when helpful)

Ideal for authors who:

want general guidance or a sounding board
have questions about writing or publishing
are in the early stages of their project
prefer a flexible, discussion-based session

A note on pricing: Ask us about our coaching bundles or preferred pricing for editing clients!

Turnaround:
Typically booked a week in advance of the scheduled appointment

Quick Quote

Do you need this?

Questions?

What authors say about us

“Alexa invests a great deal of time and effort in her writers”

“Finishing my first novel was exhilarating. Figuring out what to do next? Perplexing. Maybe a little terrifying. There is no roadmap for first-time novelists—at least not one that is particularly easy to follow. I came across Alexa and Luna Imprints Author Services when I was researching possible editing avenues and knew in my bones that she was the editor for me. Alexa is friendly and approachable, incredibly professional and organized, and, by the end of our time working together, she knew my story better than I did. Alexa took all of my rookie-writer oversights and smoothed them out. Her constructive feedback was peppered with lots of praise and many compliments for my characters and plot, and I finished our time working together feeling exhilarated again. Alexa is insightful and experienced, and it is clear that she invests a great deal of time and effort in her writers. Without question, Alexa will be my go-to for any editing services I need in the future.”

Kelly McGill

Author of That Weekend We Were Millionaires, a middle-grade novel

IMPORTANT NOTICES

Zoom Call

We will meet via Zoom for a 1hr video conference. It can be recorded upon request (please let us know before the meeting begins). Zoom is a free software that you can install on your computer, tablet, or cellphone.

Preparation

To make the best use of our time, please come prepared with a list of questions or problems to address. It's best if you can send your list of questions 24-48hrs in advance to Alexa, in case she needs to research a particular topic.

Payment

Payment for the call will be taken up front, prior to the call. If no payment is received, the call will be canceled and you will be responsible to reschedule it.